The Leisure Management programme is a vocational, business administration programme that is geared towards the leisure and adventure industries.
On the programme, you learn to develop and launch activity projects. You will gain both practical and theoretic insight into the different aspects of the activities industry, as wells as skills in marketing, management and economics.
The curriculum includes the following subjects:
- Research Methods
- Sociology and Psychology of Leisure
- Economics
- Marketing
- Organisation Theory and Management
- Service and Quality Management
- Negotiating Techniques and Strategies
- Sponsorship
You can choose a general approach to the industry's broad spectrum of enterprises, or you can specialise in one of the major industry areas: tourism, sports, marketing, events or hospitality.
Early in the course of the programme, you will be connected with one or more enterprises. There is a six month internship.
The programme is completed by a bachelor project. The project involves a major written assignment, which you must present orally.
Teaching varies between lectures and project group work. Students are encouraged to participate in class discussions.
Read more about Danish teaching methods at www.studyindenmark.dk.
Leisure Management can be studied as a:
- 3½ -year bachelor programme (210 ECTS)
You can also take single courses or subjects within the programme.
If you choose to complete the bachelor programme, you will graduate with the academic title Bachelor of Leisure Management.